Hello and welcome to my website. I’m a dedicated communications specialist with over 12 years’ experience delivering creative, innovative and results-driven PR and Marketing strategies and campaigns for products, brands and people – mainly within the children's publishing industry.
I work with publishing businesses and arts organisations big and small to connect and engage audiences, drive awareness and sales, and build brands. Find out more about what I offer:
'Amy is a dedicated, creative, reliable publicist: adept at working with authors, brand planning across publicity, marketing and social media, and balancing budgets. I highly recommend her as someone to generate new, exciting, impactful ideas, and deliver them on time and on budget.'
- Anna Howorth, Director of Global Branding and UK Marketing, Usborne Publishing
'Amy Dobson is the best in the business and I credit so much of my career success to her. She helped build me from an unknown debut to selling out events at Waterstones Piccadilly. She never, ever, drops the ball and you feel totally safe knowing she's your publicist. She's imaginative with her ideas, has great industry contacts because she's a dream to work with, and, most importantly, she invests her commitment and creativity into making book campaigns that actually deliver rather than just look good. On top of all that, she's a wonderful support to her authors. She takes their needs and limitations into consideration and builds personalised campaigns that play to their strengths. Touring is often the most daunting and unnatural part of the job for authors, but with Amy by your side, you feel calm, prepared, excited, and supported. She coached me from being too scared to talk to more than 20 teenagers, to taking the main stage at Hay festival and talking about tampons in front of 800 students while being live-beamed to countless other schools. I simply cannot gush enough about great she is. Hire her.'
- Holly Bourne, YA and Times bestselling author
'Amy is a joy to work with - she is full of imaginative ideas, creative solutions and thinks around every project in an original and productive way. She has a great eye for design and how to present ideas, and as well as being incredibly efficient, she's lovely to work with too. I'd wholeheartedly recommend her to anyone looking for publicity and marketing freelance work.'
- Bella Pearson, Founder and Publisher, Guppy Books
'Amy came to Pantera Press with a fresh and strategic approach for our various authors, and her global outlook was incredibly advantageous. Amy is not only fantastic at publicity led campaigns but also putting together advertising and other marketing recommendations. In this industry we have found it quite rare to find who has the experience to work on both sides of marketing.'
- Alison Green, CEO Pantera Press
'Amy helped us to launch our immersive exhibition, Fairy Tales, which opened in February 2020. She was fantastic to work with, full of good ideas and very organised. Her work on our, very successful, influencer launch was invaluable and the exhibition was on track to be our best selling yet. I wouldn't hesitate to recommend her.'
- Jessica Ziebland, Head of Marketing, Discover Children's Story Centre